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Justin Norvell

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Justin Norvell brings more than 25 years of global experience as Executive Vice President, Fender Products and Manufacturing at Fender Musical Instruments Corporation (FMIC). 

 

In this role, Norvell oversees all aspects of the Fender Brand, including Product Development, Product Management and Production of electric guitars and basses, acoustic guitars, amplifiers, accessories, lifestyle, and licensing. He is also an accomplished multi-instrumentalist with music licensed worldwide and has appeared on many records as well as his own musical projects, which he continues to record to this day.

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FENDER: For nearly 80 years, Fender® has created innovative musical equipment and revolutionized music and culture as one of the world's leading musical instrument manufacturers, marketers and distributors. Fender Musical Instruments Corporation (FMIC)–whose portfolio of owned and licensed brands includes Fender®, Squier®, Gretsch® guitars, Jackson®, EVH®, Charvel®, Bigsby® and PreSonus® – follows a player-centric approach to crafting the highest-quality instruments and digital experiences across genres. In 2021, Fender celebrated 75 years of giving artists "wings to fly," carrying on the vision of its founder, Leo Fender, and connecting players through a shared love of music.

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